Process
Six steps, and you know the price before step three.
InceptiCode runs every project the same way, whether it is a five-page business site or an online store: understand the business, scope it page by page, fix the price, design, build, review on staging, then launch and hand everything over in your name. The stage most agencies leave vague — what it costs — is settled second.
The six steps
What happens, in order
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Tell us about the business
A short call or a form. What you do, who buys from you, what you want the website to bring in. No technical questions.
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Strategy and scope
InceptiCode comes back with a page-by-page plan and a fixed price. You approve it before anything is designed or built.
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Design
The key pages are designed properly, with your content in them rather than a wireframe. Two rounds of revisions are built into the price.
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Development
The approved design gets built — responsive, fast, with forms and tracking wired up as part of the work.
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Review
A staging link goes to you, and you go through it properly. Content, links, forms, phone numbers. Anything wrong gets fixed before launch.
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Launch
InceptiCode handles DNS, hosting and the cutover, submits the sitemap to Google, and confirms tracking is recording. Then we stay reachable.
Your part
What we need from you, and when
Projects slip because content and feedback arrive late, not because developers are slow. Knowing this in advance is what keeps a timeline honest.
| Stage | What we need | Roughly |
|---|---|---|
| Before we scope | A short conversation or a filled-in form. What the business does, who buys from it, and what you want the website to bring in. | 15–30 minutes |
| Before design starts | Approval of the page-by-page scope and the fixed price. Nothing is designed or built until you have signed off on what is being built. | A day or two of reading |
| During design | Content — text, photographs, logos, product data — or a decision that we write it. Consolidated feedback on the designs, ideally from everyone at once. | The single biggest factor in the timeline |
| During review | A proper walk through the staging site. Click the forms, ring the phone numbers, read the pages on your own phone. | An hour, done properly |
| At launch | Access to the domain registrar, or a willingness to let us set one up in your name. | Minutes, if the logins exist |
Timelines
How long each kind of project takes
- A straightforward business website Three to five weeks from approved scope
- A larger site or an online store Six to ten weeks
- A redesign with a large URL migration Add one to two weeks for the audit and redirect mapping
- Custom software or an app Scoped per project after discovery
These are timelines from approved scope, not from first contact, and they assume content and feedback come back within a few days. We will give you the honest estimate for your project before you commit rather than an optimistic one that slips.
Commitments
What holds true on every project
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The price is fixed before design starts
You approve a page-by-page scope with a number attached, and that number is what you pay. Changes you request afterwards are quoted separately and only start once you say yes. There are no discovery invoices and no mid-project rescoping.
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You see real design, not wireframes
The key pages are designed properly with your content in them, because grey boxes tell you nothing about whether a page works. Two rounds of revisions at the design stage and one after build are included in the price.
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Nothing goes live without you walking it
A staging link, and enough time to go through it properly. Content, links, forms, phone numbers. Sites that launch straight from an agency to production are how a broken form runs for three weeks before anyone notices.
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Tracking is verified, not assumed
Analytics and Search Console are connected before launch and confirmed as recording afterwards with a real test submission, so you can tell whether the site produced anything.
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Handover is a real event
The domain, hosting account, files and logins are in your name at the end, and somebody shows you how to edit the parts you will want to change. A handover that consists of an email with a password is not a handover.
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We stay reachable afterwards
Launch is not the last conversation. We stay available through the settling-in period and fix anything that turns out to be wrong with the build. Ongoing maintenance is available through a care plan and is never compulsory.
Start at step one.
A short conversation or a filled-in form is all it takes. Business websites from C$2,490, fixed in writing before anything is designed. We normally reply within one business day.