Industries
Twenty-two sectors, and how each of them actually buys.
Buying decisions differ enormously by industry, and a website that ignores that is a brochure. A mover is judged on how fast a real number arrives; a contractor is judged on documented process; an auto glass shop is judged on whether it recognises the customer's vehicle. InceptiCode builds for those differences — and says which sectors it has proof in rather than padding the list. Four of these twenty-two pages name a live project you can open; the rest say plainly that they do not, and explain what transfers.
Home & property
Bought at the property. The decision turns on trust, a documented process and how fast a real number arrives.
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Moving & Storage
Websites for GTA moving companies, built around the one thing that decides the booking: how fast a customer can get a real number.
Live work: Gladiator Movers
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Construction & Renovation
Websites for contractors and renovation firms, built to answer the question a homeowner is really asking: will you finish.
Live work: BuildNova Construction
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Home Services & Trades
Websites for plumbers, electricians, HVAC, roofing, landscaping and cleaning businesses across Toronto and the GTA.
No case study in this sector yet — the page says so and explains what transfers.
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Real Estate & Property
Websites for agents, brokerages and property managers — built on the reality that the listing is on the portals, so the site has to sell the person and the process.
No case study in this sector yet — the page says so and explains what transfers.
Professional, legal & financial
Licensed, referral-led and governed by what a practitioner may claim in public.
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Professional Services
Websites for consultancies, advisory and B2B professional firms, built around credentials, fee transparency and a process the client can follow.
No case study in this sector yet — the page says so and explains what transfers.
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Legal Services
Websites for GTA law firms, built around the practice area a client is searching in a bad week — and around the Law Society advertising rules that decide what the page may say.
No case study in this sector yet — the page says so and explains what transfers.
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Accounting & Bookkeeping
Websites for GTA accounting and bookkeeping practices, built around the one quarter of the year when most new clients arrive and the secure intake that has to survive it.
No case study in this sector yet — the page says so and explains what transfers.
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Financial Services & Insurance
Websites for GTA insurance brokers, mortgage agents and financial advisors — built around a licensed, disclosed, comparison-shopped sale where the regulator reads the page too.
No case study in this sector yet — the page says so and explains what transfers.
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Immigration & Settlement
Websites for RCICs, immigration lawyers and settlement services — built in the languages clients actually read, around a decision shadowed by fraud.
No case study in this sector yet — the page says so and explains what transfers.
Health, fitness & wellness
Booked by an individual, often on a phone, and constrained by privacy rules and regulated-profession advertising.
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Healthcare & Clinics
Websites for dental, medical, physiotherapy and specialist clinics — built around booking, and around the privacy rules that govern everything a clinic site touches.
No case study in this sector yet — the page says so and explains what transfers.
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Fitness & Studios
Websites for gyms, studios and trainers — built around the trial booking and the schedule, because those are the only two pages that decide a membership.
No case study in this sector yet — the page says so and explains what transfers.
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Beauty & Wellness
Websites for salons, spas, med-spas and clinics — built around booking a named service with a named provider, and around the advertising rules that govern medical aesthetics.
No case study in this sector yet — the page says so and explains what transfers.
Retail, food & franchise
Sells to the public at volume. Menu, catalogue and location data are the product, and they change weekly.
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Retail & E-Commerce
Online stores for Canadian retailers — catalogue structure, Canadian tax and shipping, and product pages built to sell.
Live work: Opti4Club
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Restaurants & Hospitality
Websites for restaurants, cafés and caterers — built so the menu, the hours and the table are one tap away, and so the delivery platforms stop owning your customers.
No case study in this sector yet — the page says so and explains what transfers.
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Franchise & Multi-Location
Websites for franchisors and multi-location businesses — where every location has to rank locally without the brand fragmenting into fifty inconsistent sites.
No case study in this sector yet — the page says so and explains what transfers.
Trade, transport & industry
B2B and fleet work. Specification, capacity and account pricing decide it, not a hero image.
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Automotive Services
Websites for auto repair, glass, detailing and specialist vehicle services, built for an urgent search with insurance anxiety attached.
Live work: Optimum Auto Glass
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Logistics & Freight Forwarding
Corporate websites for freight forwarders, customs brokers and 3PLs — built for a procurement process, not a checkout, and bilingual where the customer base is.
No case study in this sector yet — the page says so and explains what transfers.
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Manufacturing & Industrial
Websites for manufacturers, fabricators and industrial suppliers — built for an engineer qualifying you on capability and a buyer qualifying you on certification.
No case study in this sector yet — the page says so and explains what transfers.
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Wholesale & Distribution
Websites for Canadian wholesalers and distributors — where the catalogue is the product, pricing sits behind an account, and the buyer already knows the part number.
No case study in this sector yet — the page says so and explains what transfers.
Technology, education & community
A technical or institutional evaluator who leaves the moment the site hides pricing, outcomes or governance.
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Education & Training
Websites for tutoring centres, private schools, colleges and training providers — built around the enrolment decision, which is made by one person and paid for by another.
No case study in this sector yet — the page says so and explains what transfers.
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Nonprofits & Community
Websites for charities, associations and community organisations — built so a donation takes three taps, and so the people you serve can find help without asking anyone.
No case study in this sector yet — the page says so and explains what transfers.
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Technology & SaaS
Websites for Canadian software and technology companies — where the buyer is technical, the site competes with the product itself, and the docs outrank the marketing.
No case study in this sector yet — the page says so and explains what transfers.
Honesty
Sectors we have not built for yet
These are common requests and InceptiCode has no live project in any of them. Everything on this list is work we would take and quote normally — it simply has no case study behind it.
- Hotels and short-term accommodation
- Agriculture and food production
- Government and public sector
- Cannabis retail and production
- Fashion and apparel brands
- Arts, media and entertainment
- Veterinary practices
- Childcare and daycare
A web design company that claims experience in every vertical it can name is claiming something nobody can check. Where a sector is missing here, the closest relevant project is a better guide than a logo would be — most of what makes a local service website work transfers across trades, and the parts that do not are worth discussing before you commit to anything.
Not on the list?
Most local service businesses share the same three problems: getting found, being trusted, and making contact easy. Business websites start at C$2,490. We normally reply within one business day.